Ocula Technologies

Europe
  • Technology
FDI
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Ocula Technologies Expands to Northern Ireland to Power Global Retail Innovation with AI

Ocula Technologies, a leader in Agentic AI for retailers and brands, selected Northern Ireland as a strategic location to expand its R&D capabilities, leveraging local tech talent to accelerate innovation. The project was a R&D centre. 

Why Northern Ireland?

Northern Ireland offers the perfect blend of innovation, talent, and opportunity. With a thriving tech ecosystem, world-class universities, and a highly skilled workforce, it’s a region where cutting-edge ideas become global solutions.  

For Ocula Technologies, Belfast provides a collaborative, cost-effective base to accelerate AI innovation and support international growth.

With its rich talent pool, we certainly made the right decision in choosing Northern Ireland to help us build this capability. Our Northern Ireland team has played a huge role in developing our market leading agentic capabilities that are powering some of the largest retailers and brands in the world.

Thomas McKenna, CEO and Co-Founder, Ocula Technologies

Driving Global Impact from Belfast

Ocula was founded to transform eCommerce and is developing the world’s most advanced AI-powered Copywriter. It ensures clients such as M&S and Frasers have search optimised, brand aligned product titles, descriptions and metadata. On average they deliver 10%+ traffic and revenue uplift to product pages and save countless hours in product copy generation and QA. With the world of search changing so rapidly with the rise of ChatGPT and Perplexity etc. it has never been more important for retailers and brands to have unique product information and leverage powerful AI such as Ocula’s. In doing so they can survive and thrive in the new search landscape.

The new Belfast centre plays a central role in the ongoing development of this platform, focusing on advanced AI capabilities, data science, and software engineering. The team will continue to develop over time in areas such as software engineering, machine learning, data analytics, and product management.

Pioneering AI in a Proven Ecosystem

With over two decades of recognition as a hub for technology and innovation, Northern Ireland has long attracted global investment in software, cyber security, and digital services. As AI takes centre stage in the next wave of technological advancement, companies like Ocula Technologies are among the first to harness the region’s deep expertise and infrastructure specifically for AI-driven innovation. By establishing its R&D centre in Belfast, Ocula is not only accelerating its own growth but also helping to shape Northern Ireland’s emerging identity as a leader in applied artificial intelligence.  

Future Plans

Ocula Technologies is committed to deepening its roots in Northern Ireland, with plans to expand its partnerships with local academic institutions and contribute to the development of future tech talent. The company’s journey is a testament to the power of strategic investment in R&D and the transformative potential of AI when combined with the right people and environment.

  • A leader in Agentic AI
  • In October 2023, Ocula Technologies chose to headquarter its software development centre in Northern Ireland
  • Plans to create additional roles in software development, machine learning, data analytics, and product management
  • Read more about Ocula Technologies